Let’s admit it! Living in the consumption world we buy more and more clothes not because we need it or we like it that much, but because we want it to make us feel a certain way. Buying new clothes isn’t just about necessity, it’s such a confidence booster, right? Same thing happened to me countless times in the past. After an exhausting day at work or even at lunch break I decided just to “have look” in a familiar shop I just found on my way. Surprisingly, most of the times something caught my eye and I left the shop drugged with endorphins carrying a new piece or more into my wardrobe. This heady moment never lasts long and a few minutes later my state of mind gets back to reality. I also realized that a significant part of my clothing I had purchased was hardly ever worn, because these purchases were based on impulsive decisions. What about you? Are you in charge of your charges or are you trapped in the cycle, where you buy things spontaneously, never wear them and then you buy more things because you think you have nothing to wear?
Apply a wealthy mindset
Since I have been in process of mindset changes in various aspects of my life, spending my money consciously is the basic pillar in order to get my financial life restructured. I decided to be more frugal in general and it’s less painful than I thought it would be. “Frugal” isn’t synonymous to cheap, it’s about spending more on the things that you really want and are important to you and less on the things that aren’t. In short, value is what matters. All wealthy people do this and this is one of the reasons they hold onto their wealth. I think of it as the first step on my road to wealth building and a more abundant life. If you want to spend your money consciously and live your financial life with the eyes wide open, you can translate the above into two basic rules. 1. Instead of stocking up on cheap clothes, invest in quality. 2. Always think in terms of time and money. Realizing the hours of work you have to dedicate in order to buy the item will help you to understand whether the particular transaction is good for you or not.
Be aware of your emotions
Most of you know that buying clothes (or anything else) is not a path to a lifelong sustainable joy. But why do we keep attaching our happiness to the things that we buy? We like to believe that we’re in control and choices we make result from a rational analysis of available alternatives. In reality, we are driven by emotions so the decisions aren’t logical. Even a small sign of depression or unhappiness, when our emotional desires are not fulfilled can take away our clear mind. Unconsciously we may try to fill this emotional gap by shopping clothes. Therefore, anytime you find yourself ready to get out your credit card stop for a moment and realize your emotional mood. If you don’t feel super level-headed at the moment, just leave the shop, because this is the best decision you can make. Find another relaxing activity like reading a book, educating yourself or meditating. That doesn’t cost anything, it’s an investment in you. You will be a much happier and successful person.
Have a plan
Clean your closet, before you hit the shops again because you really have nothing to wear. You realize you have a lot more than you thought you did. You are not going to be tempted to buy another simple t-shirt when you realize you have another five. I know it’s hard to believe because you find yourself searching through your closet every morning, looking for clothes that just don’t exist. But believe me, it’s there and you just don’t see it through the clutter inside. Downsize your wardrobe by letting go the things you don’t wear and apply minimalism. Create a vision how you want your style and wardrobe to look like and start to think about your wardrobe strategically. Once you know what you have in your wardrobe and what is missing, make a list (and a budget) and go shopping prepared. Like this, I guarantee you’ll be automatically more picky about what you buy but to be on the save side your new mantra should be “If it’s not a hell yes, it’s a no.”
If you accidentally find yourself in the shop ready to make an unplanned purchase, I recommend to test your decision by putting the item on hold. I usually gave myself at least 24 hours to see if I really want that thing. Furthermore, using cash and seeing the amount of money in notes also helps to be a lot more conscious! How do you control your impulse buying?